Trump Media Allocates $2 Billion to Bitcoin Holdings in Expanding Treasury Strategy

Trump Media and Technology Group Corp. (Nasdaq, NYSE Texas: DJT) announced Monday that it has accumulated approximately $2 billion in bitcoin and bitcoin-related securities, marking a significant milestone in its ongoing bitcoin treasury strategy.

The bitcoin assets now represent about two-thirds of the company’s $3 billion in liquid holdings. An additional $300 million has been committed to acquiring options tied to bitcoin-related securities, which the company may later convert to spot bitcoin, depending on market conditions.

Trump Media, which operates the Truth Social platform, streaming service Truth+, and the FinTech brand Truth.Fi, described the move as part of a broader effort to secure financial independence and align with its planned introduction of a utility token within its media and financial ecosystems.

“We’re rigorously implementing our publicly announced strategy and fulfilling our bitcoin treasury plan,” said CEO and President Devin Nunes in a statement. “These assets help ensure our Company’s financial freedom, help protect us against discrimination by financial institutions, and will create synergies with the utility token we’re planning to introduce across the Truth Social ecosphere.”

The company emphasized that its bitcoin and digital asset strategy is designed to generate revenue and may also support the acquisition of additional crypto assets.

Monday’s announcement reiterates Trump Media’s commitment to its crypto-centric financial approach, which it says is intended to support its mission of promoting free speech and circumventing perceived restrictions from traditional technology and financial platforms.

The company also issued a cautionary note regarding forward-looking statements, citing the inherent risks and uncertainties in projecting future outcomes related to its strategies and operations.